Services | GoodKarma

performance marketing

Meta advertising

With many years of experience in Facebook & Instagram advertising, our performance marketing team knows exactly what works and what doesn't. We experiment with different ad variants and creative angles to identify the most thumb-stopping elements of the ads and keep monitoring and testing on a daily basis to ensure success. Let us bring your Facebook & Instagram advertising to a level where we hit the sweet-spot ROAS that will allow you to scale online.

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Google advertising

Advertising on Google's extensive marketing platform, including Google Adwords, Google Shopping, YouTube, and display bannering, is in a league of its own. Doing SEA properly requires very technical and data-driven skillsets, as it is easy to get lost in its many features and functionalities. Our SEA experts will help you set up and manage biddings, search keywords, product feeds, conversion tracking, and all visual and textual assets you need to turn Google into your most profitable and reliable performance marketing channel.

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TikTok advertising

TikTok is the fastest-growing social media platform in the world, but few brands really get it to work for them. It is the ideal performance channel to reach a broad audience for very low CPM prices, but you have to know how. Here at GoodKarma, we know that ad content is the key differentiator in campaign performance. This is especially true for TikTok, where short, quirky, and shot-from-the-hip video content will always outperform overstyled campaign shoots. Let us help you find or create the best content for TikTok social advertising and generate brand awareness and conversions while staying true to your brand.

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Pinterest advertising

Designed as a visual search engine, Pinterest is a platform where consumers start exploring and look to be inspired. Whether you're selling home & living, lifestyle fashion, or arts & crafts, you want your product to appear in a visually attractive way, as a pin might remain saved forever. Making a pretty pin is one thing, but making sure it shows up with the right audience at the right time is a trade we've mastered. Our combined expertise in search and social advertising will help you get the most out of your Pinterest advertising campaigns.

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creative

Creative strategy

We know that the key to success on social advertising is eye-catching content. But even the most beautiful campaign images and brand videos are not always suitable for advertising.
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That’s why our creative strategy team brings together the best of both worlds: performance marketing and creative direction.
We work closely with your marketing team to constantly try out new creative angles and use video clips as building blocks that can be swapped, edited, and re-used.
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Whether we start from scratch or build upon your existing assets, we’ll make sure your content is tailored for maximum performance across all social media channels, while staying true to your brand identity.

Photography & Video

At GoodKarma Agency, we specialize in creating compelling content that drives engagement and conversions. Our expertise spans video production, photography, user-generated content (UGC), and creative advertising strategies tailored for online marketing. We help brands tell their stories in visually impactful ways, connecting with audiences and enhancing their digital presence.

Animation & Illustration

When photography or video doesn't do the trick, our talented team of in-house illustrators and animators are ready to create thumb-stopping content. The combination of illustration and animation is also a great way to add character and create a recognisable, ownable brand identity.

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